Publications:
2010
Hinz, O; Eckert, J
The Impact of Search and Recommendation Systems on Sales in Electronic Commerce
In: Business & Information Systems Engineering; forthcoming
Category: Publications in scientific journals
Reference No.: 2010-21
Hinz, O; Eckert, J
Der Einfluss von Such- und Empfehlungssystemen auf den Absatz im Electronic Commerce
In: Wirtschaftsinformatik; forthcoming
Category: Publications in scientific journals
Reference No.: 2010-20
2009
Berger, S; Chlistalla, M; Hinz, O
Collaboration Structures in Financial Markets - A Social Network Analysis of IPO Syndicates
In: Berger, S.C. (Ed.) Strukturwandel der Wertschöpfung im Bankgeschäft, Innovative Betriebswirtschaftliche Forschung und Praxis, Vol. 248, pp. 123-134; Hamburg
Category: Chapter in book
Reference No.: 2009-1580
Lilienthal, M; Hinz, O
Pricing the Grid: Bepreisung des Grids
In: Grid Computing in der Finanzindustrie, Hrsg. Hinz et al.; Books on Demand, Norderstedt
Category: Chapter in book
Reference No.: 2009-1531
Lilienthal, M; Hinz, O
Pricing the Grid: Bepreisung des Grids
In: Grid Computing in der Finanzindustrie, Books on Demand; Norderstedt
Category: Chapter in book
Reference No.: 2009-1431
Hinz, O; Schwind, M; Beck, R
Robustheit und Kostenersparnis für IT-basierte Finanzapplikationen in Zeiten der Krise
In: Grid Computing in der Finanzindustrie; BoD, Norderstedt
Category: Chapter in book
Reference No.: 2009-1326
Eckert, J; Hinz, O; Skiera, B
Stichwort: Long Tail
In: Die Betriebswirtschaft, forthcoming
Category: Publications in scientific journals
Reference No.: 2009-1256
Hinz, O; Beck, R; Skiera, B; König, W
Grid Computing in der Finanzindustrie
In: Books on Demand; Norderstedt
Category: Buch (Hrsg.)
AbstractDer verstärkte Wettbewerbs- und Kostendruck im Bankensektor erhöht den Restrukturierungs- und Automatisierungsbedarf IT-basierter Geschäftsprozesse im Banken- und Finanzdienstleistungssektor. Eine Möglichkeit, in diesem dynamischen Markt wettbewerbsfähig zu bleiben, ist der Aufbau eines kollaborativen IT-Systems, welches einerseits ermöglicht Geschäftsprozesse „on the fly“ je nach Bedarf an die neuen Anforderungen und Bedingungen anzupassen, und andererseits dabei hilft vorhandene IT-Ressourcen effizienter auszunutzen. Auf Grid Computing basierende Systeme stellen eine Lösung dar, die Wettbewerbsfähigkeit durch eine service-orientierte und kosteneffiziente Infrastruktur zu sichern.
"Grid Computing in der Finanzindustrie" ist ein Herausgeberband des E-Finance Lab der Goethe-Universität Frankfurt und soll dem Leser Grid Computing und dessen Einsatzmöglichkeiten näherbringen. Es setzt sich aus sieben Artikeln zusammen. Zuerst werden dem Leser die Technologie „Grid Computing“ und deren Einsatzmöglichkeiten erklärt. Im Anschluss werden zum einen die aktuelle Verbreitung und die Gründe, die für eine Nutzung dieser Technologie sprechen, und zum anderen die Hürden und Hindernisse beim Einsatz von Grid Computing auf Basis einer aktuellen empirischen Studie gemessen und identifiziert. Die folgenden Artikel geben Lösungsmöglichkeiten zu ausgewählten Hindernissen bei der Nutzung von Grid Computing und untermauern anhand von Fallstudien die wirtschaftlichen Vorteile dieser Technologie.
Reference No.: 2009-1254
Wolf, M; Vykoukal, J; Beck, R; Hinz, O
Grid-basierte Renditeberechnung von Vermögenspositionen
Category: Working papers [Protected Download] Password protected due to future submission, please contact the author
Password protected due to future submission, please contact the author
Reference No.: 2009-923
2008
Hinz, O; Schwind, M; Beck, R
Grid Computing in Extreme Situations: Reducing Costs and Creating Resilience for IT Infrastructures
In: Proceedings of the 12th Pacific Asia Conference on Information Systems (PACIS 2008); Suzhou, China
Category: Proceedings
Reference No.: 2008-1011
Hinz, O; Frischmann, T
ShopBots and Information Quality - Retailers' Strategies for Price Concealment
In: "European Conference on Information Systems (ECIS) 2008", Galway, Ireland
Category: Proceedings [Find it]
Reference No.: 2008-505
Berger, S; Hinz, O
The Impact of Social Networks on Inter-organizational Effectiveness - the Case of IPO Deal Networks
In: "European Conference on Information Systems (ECIS) 2008", Galway, Ireland
Category: Proceedings [Find it]
Reference No.: 2008-504
Beck, R; Schwind, M; Hinz, O
Grid Economics in Departmentalized Enterprises
In: Journal of Grid Computing, 6(3), pp. 277-290; Springer, Dordrecht, The Netherlands
Category: Publications in journals [Protected Download] Password protected due to former publication, please contact the author
Password protected due to former publication, please contact the author
AbstractThe application of Grid technology is finally spreading from engineering
and natural science-related industrial sectors to other industries with high demand
for computing applications. The financial services industry is one of these sectors,
however, the diffusion of Grid technology within this sector is often hindered by a
lack of incentives to share the computational resources. A promising way to overcome
these barriers is the introduction of a pricing mechanism for the use of Grid-based
resources. This work introduces a possible application of such a pricing approach and
provides some simulation scenarios to illustrate how effective such an economized
Grid solution can be. The simulation results indicate that pooling of IT resources can
produce a reduction of 33% in cost compared to individual and dedicated servers.
However, with a price-based allocation of computing resources, a further 10% of
cost reduction can be achieved by introducing an auction mechanism. Therefore we
claim that there is huge cost reduction potential in the financial services industry
beyond the savings that can be achieved by a utility-based allocation of computing
resources, if economically inspired allocation methods are combined with advanced
refining and learning methods in the allocation process.
Reference No.: 2008-765
2007
Hinz, O; Skiera, B
Modellierung des Gebotsverhaltens im Reverse Pricing
In: Die Kunst des Modellierens. Mathematisch-ökonomische Modelle (Hrsg. Luderer, Bernd); Wiesbaden : Teubner
Category: Chapter in book
Reference No.: 2007-935
Schwind, M; Hinz, O; Stockheim, T; Bernhardt, M
Standardizing Interactive Pricing for Electronic Business
In: Electronic Markets, Vol. 18, No. 2.
Category: Publications in scientific journals
AbstractInteractive pricing, the subset of dynamic pricing where buyers and sellers enter a computer mediated price-negotiation process, has stimulated academic interest ever since the introduction of Internet-related B2C and B2B applications. However, this has not yet led to the widespread use of standardized interactive pricing mechanisms within industrial applications. A recent study suggests that applicants expect the integration of interactive pricing mechanisms into existing IT infrastructure to be very costly due to high customization efforts. The standardization of interactive pricing should thus be a first step towards enabling a wider use of these mechanisms. Building on the classification of the range of dynamic pricing methods, we analyze existing business standards that should be capable of describing interactive pricing mechanisms. Our analysis reveals the shortcomings of recent business standards which therefore require the development of an enhanced model for interactive pricing applications. Addressing this issue we propose a model that integrates a price communication language with a process description format for the customization of interactive pricing mechanisms. The paper concludes with three case studies illustrating the use of our model.
Reference No.: 2007-891
Hinz, O; Setzer, M; Vykoukal, J; Beck, R
Portfolio Performance Measurement based on Service-Oriented Grid Computing
In: 3rd International Workshop on Enterprise Applications and Services in the Finance Industry (FinanceCom 2007); Montreal, Canada
Category: Proceedings
AbstractOne might think that the success of a financial investment can be measured easily as performance, defined as the return-on-investment between two points in time. However, the accurate calculation can be complex and compute-intensive, e.g., for a single customer but especially
for the entire customer base of large institutions like banks. In
order to meet these computational demands, grid computing presents
a secure, reliable and scalable technology to provide shared access to
heterogeneous resources. This research-in-progress paper introduces a service-oriented architecture for portfolio performance measurement that is based on a grid layer. It first emphasizes the importance of performance measurement as success measure and steering tool before the calculation is presented in detail. Since the consolidation of required data is very compute-intensive, different
calculation methods are encapsulated. Finally, a service-oriented grid architecture for performance measurement is presented and evaluated using criteria from system engineering and design science.
Reference No.: 2007-848
Beck, R; Setzer, M; Vykoukal, J; Hinz, O; Schwind, M
Pricing Optimization of Grid-based Financial Services
In: 7th International Conference on Optimization: Techniques and Applications (ICOTA7); Kobe, Japan
Category: Proceedings
AbstractThe financial service industry is one among other industries that request increasingly the use of Grid technology for their intensive computing demand. An achievable way to accelerate the sharing of Grid resources within this sector is the establishment of a pricing mechanism. To strengthen this theory, a simulation with different pricing scenarios has been set up with the indication that price-based allocation of Grid-resources combined with an auction mechanism can lead to a cost reduction of more than 40%. This result
shows that there is a huge cost reduction potential in the financial services industry.
Reference No.: 2007-799
Spann, M; Hinz, O
The Impact of Social Network Structure on Name-Your-Own-Price Markets
In: Marketing Science Conference 2007; Singapore
Category: Proceedings
AbstractThe interactive nature of the Internet promotes collaborative business models (e.g. auctions) and facilitates information sharing via social networks. The Name-Your-Own-Price (NYOP) mechanism is such a collaborative business model where prospective buyers bid for a specific product against an unrevealed threshold price set by the seller. Prospective buyers have strong incentives to learn more about the secret threshold price in NYOP markets, thereby relying on their own network of friends or digital networks of users with similar interest and information needs. This has led to the development of communities sharing the latest experience with bids on products in these markets. Information sharing in digital environments, both person-to-person or via communities can change bidding behavior and can thus have a strong impact on seller profit. However, previous research has so far neglected information diffusion in NYOP markets. The goal of this paper is to determine the impact of information diffusion on bidding behavior and seller profit in NYOP markets for different communication structures in social networks. Thereby, we first develop a normative model for the effect of shared information on bidding behavior. We then empirically test the validity of our model to represent actual behavior in a laboratory experiment with induced valuations. We determine the effect of information diffusion on seller profit for various structures of communication links in social networks via an agent-based simulation. Finally, we test the impact of information diffusion on bidding behavior and seller profit in a field setting with real purchases.
Reference No.: 2007-708
Schwind, M; Hinz, O; Beck, R
A Cost-based Multi-Resource Auction for Service-oriented Grid Computing
In: 8th IEEE/ACM International Conference on Grid Computing (Grid 2007); Austin, Texas
Category: Proceedings
AbstractThe application of Grid technology is finally spreading
from engineering and natural science-related industrial sectors
to other industries with computational demanding applications.
The financial service industry is one of these sectors,
however, the diffusion of Grid technology within this sector is
often hindered by missing incentives to share the computational
resources. A promising way to overcome these barriers is the
introduction of a pricing mechanism for the use of Grid-based
resources. This work introduces a possible application of such
a pricing approach and provides some simulation scenarios to
illustrate how effective such an economized Grid solution can
be. The simulation results indicate that pooling of IT resources
can provide a cost reduction of 33% compared to individual
and dedicated servers. However, with a price-based allocation
of computing resources, further 10% of cost reduction can be
achieved by introducing an auction mechanism. Therefore we
claim that there is huge cost reduction potential in the financial
service industry beyond the savings that can be achieved by
a utility-based allocation of compute resources, if economically
inspired allocation methods are combined with advanced refining
and learning methods in the allocation process.
Reference No.: 2007-652
Roßnagel, H; Hinz, O
Zahlungsbereitschaft für elektronische Signaturen
In: in A. Oberweis, C. Weinhardt, H. Gimpel, A. Koschmider, V. Pankratius und B. Schnizler (Eds.), Wirtschaftsinformatik 2007 - eOrganisation: Service-, Prozess-, Market-Engineering, 8. Internationale Tagung Wirtschaftsinformatik , Universitätsverlag; Karlsruhe
Category: Proceedings
AbstractEine zentrale Voraussetzung für E-Government ist die Möglichkeit, rechtssichere
Willenserklärungen auch elektronisch abzugeben. Daher hat der Gesetzgeber mit dem
Signaturgesetz und der Signaturverordnung bereits vor Jahren einen entsprechenden
Rechtsrahmen geschaffen. Dennoch ist es bisher nicht gelungen, einen funktionierenden Markt
für Signaturanwendungen bzw. Zertifizierungsdienstleistungen zu schaffen. Ein Grund für die
schleppende Verbreitung von elektronischen Signaturen und somit ein zentrales Hemmnis der
Verwaltungsmodernisierung dürfte in den hohen Preisen für Zertifizierungsdienstleistungen zu
finden sein. Mit diesem Beitrag versuchen wir auf Basis einer empirischen Studie, die
Zahlungsbereitschaft für elektronische Signaturen zu ermitteln und sie den aktuellen
Marktpreisen gegenüberzustellen.
Reference No.: 2007-343
Presentations:
2010
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Cospeaker(s): Spann, M.; Hann, I.; Skiera, B. Decision Making in Virtual Worlds: An Experimental Test of Altruism, Fairness, and Presence In: European Conference on Information Systems (ECIS) 2010, conditionally accepted; Pretoria, South Africa |
2009
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Cospeaker(s): Messerschmidt, C.; Schmidt, N. Empirische Analyse von Seeding-Strategien für Viral-Marketing-Kampagnen In: 9. Internationale Tagung Wirtschaftsinformatik (WI) 2009; Wien, Österreich |
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Cospeaker(s): Messerschmidt, C.; Schmidt, N. Empirische Analyse von Seeding-Strategien für Viral-Marketing-Kampagnen In: 9. Internationale Tagung Wirtschaftsinformatik (WI) 2009; Wien, Österreich |
2008
| 14. December |
Cospeaker(s): Spann, M.; Hann, I.; Skiera, B. The Validity of Decision Making in Virtual Worlds: An Experimental Test of Altruism, Fairness, and Presence In: Workshop on Information Systems and Economics (WISE 2008), NYU Stern Business School and Ecole Nationale Superieure des Télécommunications 12/08; Paris, Frankreich [Find it] AbstractVirtual worlds are gaining in popularity and more and more companies act in
those digital environments to test users' reactions to modifications in their
products and advertising messages.
One main characteristic of these virtual worlds is that users act via their
avatars and make decisions for them. Companies that utilize virtual worlds for
market research purposes and experimentation implicitly assume that an
individual’s decision making for her avatar in virtual worlds is similar to her
decision making in the real world. In this paper, we analyze the validity of
decision making in virtual worlds in an economic experiment (Dictator Game)
conducted in the virtual and real world for the same set of subjects. For this
purpose, we develop a methodology to test the validity of decision making in
virtual worlds. We find similar decisions in the virtual and the real world with
respect to sharing. Interestingly, altruism has a significant influence in the
real world setting but not in the virtual world; fairness is insignificant in
both settings. We explain this finding with the lower degree of nonsatiation in
the virtual world. In addition, we identify the feeling of presence in one’s
avatar as a driver of the decision making in the virtual world. |
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Cospeaker(s): Frischmann, T. ShopBots and Retailers' Strategies for Price Concealment - Shipping Costs as Pricing Instrument In: INFORMS Marketing Science Conference 2008; Vancouver |
2007
| 01. March |
Cospeaker(s): Roßnagel, H. Zahlungsbereitschaft für elektronische Signaturen In: 8. Internationale Tagung Wirtschaftsinformatik; Karlsruhe |
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Cospeaker(s): Skiera, B. Long Tail – Existence, Causes and Consequences In: Conference on Evolving Marketing Competition in the 21st, Wiesbaden |
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Cospeaker(s): Gensler, S.; Theysohn, S.; Skiera, B. Individually Adjusted Choice-Based Conjoint Analysis In: Third German French Austrian Conference on Quantitative Marketing, Cergy-Pentoise, France |