Articles

2013

Schmitt, P.; Skiera, B.; van den Bulte, C. (2013)

Do Referral Programs Increase Profits?

In: Marketing Intelligence Review, Vol. 5, Issue 1, 8-11

Category: Publications in scientific journals

Abstract

The encouraging results of this study, however, do not imply that “viral-for-hire” works in each and every case.

Reference No.: 2013-2125

Barrott, C.; Becker, J.; Hinz, O.; Skiera, B. (2013)

Superspreader - Welche Kunden sich für Virale Marketing-Kampagnen eignen

In: Planung und Analyse, Vol 30, Issue 4, 32-34

Category: Publications in journals

Reference No.: 2013-2124

Gensler, S.; Leeflang, P.; Skiera, B. (2013)

A Comparison of Methods to Separate Treatment from Self-Selection Effects in an Online Banking Setting

In: Journal of Business Research, Vol 66, Issue 9, 1272-1278

Category: Publications in scientific journals

Abstract

The authors theoretically compare and empirically assess the performance of different matching methods and instrumental variable and control function methods in this type of setting by investigating the effect of online banking on product usage.

Reference No.: 2013-2123

Skiera, B.; Spann, M. (2013)

Prediction Market Performance and Market Liquidity: A Comparison of Automated Market Makers

In: IEEE Transactions on Engineering Management, Vol 60, Issue 1, 169-185

Category: Publications in journals

Abstract

This paper examines the properties of four documented and applied AMMs and compares their performance in a large-scale simulation study.

Reference No.: 2013-2122

Malthouse, E.; Skiera, B.; Zhang, M. (2013)

Managing Customer Relationships in the Social Media Era: Introducing the Social CRM House

In: Journal of Interactive Marketing, Vol 27, Issue 4, 270-280

Category: Publications in scientific journals

Abstract

This paper examines how CRM needs to adapt to the rise of social media.

Reference No.: 2013-2121

Schlereth, C.; Barrott, C.; Skiera, B. (2013)

Optimal Sampling Strategies in Social Networks: How Many and Whom to Target?

In: International Journal of electronic Commerce, Vol 18, Issue 1, 45-72

Category: Publications in scientific journals

Abstract

Using an agent-based model to study the success of product-sampling campaigns that rely on information about social networks, this paper investigates the essential decisions of which consumers and how many of them to target with free product samples.

Reference No.: 2013-2120

Skiera, B.; About Nabout, N. (2013)

PROSAD: A Bidding Decison Support System for Profitable Search Engine Advertising

In: Marketing Science, Vol. 32, Issue 2, 213-220

Category: Publications in scientific journals

Abstract

This paper reports on a large-scale implementation of marketing science models to solve the bidding problem in search engine advertising.

Reference No.: 2013-2119

Schulte, S.; Dustdar, S.; Schuller, D.; Lampe , U.; Steinmetz, R. (2013)

Cost-Driven Optimization of Cloud Resource Allocation for Elastic Processes

In: International Journal of Cloud Computing (IJCC). 1(2)

Category: Publications in journals

Reference No.: 2013-2117

Loos, B.; Hackethal, A.; Meyer, S.; Weber, J. (2013)

Individual Investors Trading Motives and Security Selling Behavior

In: Working Paper

Category: Miscellaneous [Find it]

Reference No.: 2013-2115

Hackethal, A.; Inderst, R. (2013)

How to Make the Market for Financial Advice Work

In: Mitchell, O.; Smetters, K. (eds.): The Market for Retirement Financial Advice, pp. 213-228

Category: Chapter in book

Reference No.: 2013-2114

Hackethal, A.; Jabs, N. (2013)

The Impact of Google Search and Print Media on Private Investors Trading Volume

Category: Dissertation thesis

Reference No.: 2013-2113

Gerhardt, R.; Meyer, S. (2013)

The effect of personal portfolio reporting on private investors

In: Financial Markets and Portfolio Management 27 (3), 257-273

Category: Publications in scientific journals

Reference No.: 2013-2112

Hackethal, A.; Karabulut, Y.; Fecht, F. (2013)

Is Proprietary Trading Detrimental to Retail Investors?

In: Working Paper

Category: Miscellaneous

Reference No.: 2013-2111

Braun, V.; Hackethal, A. (2013)

Portfolio Risk Forecasting

In: Journal of Risk, Vol. 16(1), pp. 35-68

Category: Publications in scientific journals [Find it]

Reference No.: 2013-2110

Bhattacharya, U.; Loos, B.; Kaesler, S.; Meyer, S.; Hackethal, A. (2013)

The Dark Side of ETFs and Index Funds

In: Proceedings of 40th Annual Conference of the European Finance Association, Cambridge

Category: Proceedings [Find it]

Reference No.: 2013-2109

Lampe , U.; Papageorgiou, A.; Steinmetz, R. (2013)

Energy-efficient Web Service Invocation on Mobile Devices: The Influence of Compression and Parsing

In: Proceedings of the 2nd International Conference on Mobile Services (MS 2013); Santa Clara, CA, USA

Category: Proceedings

Reference No.: 2013-2093

Siering, M.; Muntermann, J. (2013)

How to Identify Tomorrow's Most Active Social Commerce Contributors? Inviting Starlets to the Reviewer Hall of Fame

In: Proceedings of the International Conference on Information Systems (ICIS) 2013; Milan, Italy

Category: Proceedings

Reference No.: 2013-2088

Schroff, S.; Siering, M. (2013)

Media Sentiment and Leveraged Retail Investor Trading

In: Accepted for Presentation at 26th Australasian Finance and Banking Conference; Sydney, Australia

Category: Proceedings

Reference No.: 2013-2087

Siering, M. (2013)

Pump and Dump Market Manipulations: Still a Risk for Investors?

In: EFL Quarterly 4/2013

Category: Miscellaneous

Reference No.: 2013-2086

Lampe , U.; Kieselmann, M.; Miede, A.; Zöller, S.; Steinmetz, R. (2013)

A Tale of Millis and Nanos: Time Measurements in Virtual and Physical Machines

In: Proceedings of the 2nd European Conference on Service-Oriented and Cloud Computing (ESOCC 2013)

Category: Proceedings

Reference No.: 2013-2084

Weber, S.; Beck, R.; König, W. (2013)

The Role of Information Overload to Participate in Social Networks

In: EFL Quarterly 3/2013; Frankfurt am Main

Category: Miscellaneous [Find it]

Abstract

SOCIAL NETWORKS ARE COMMONLY USED IN PRIVATE AND BUSINESS LIFE. DIFFERENT STUDIES OUTLINE THAT THIS TREND WILL INCREASE IN THE NEARER FUTURE. IN ORDER TO UNDERSTAND THE BEHAVIORAL INTENTION TO PARTICIPATE IN SOCIAL NETWORKS OF NEXT GENERATION EMPLOYEES, WE EXTENDED THE WELL-ESTABLISHED THEORY OF PLANNED BEHAVIOUR TO HABIT AND INFORMATION OVERLOAD. USING SURVEY DATA FROM 262 PARTICIPANTS, WE FOUND THAT THE OVERLOAD OF INFORMATION PLAYS AN IMPORTANT ROLE TO PARTICIPATE IN SOCIAL NETWORKS, BESIDES THE HABIT TO USE SUCH NETWORKS.

Reference No.: 2013-2079

Lampe , U.; Wenge, O.; Müller, A.; Steinmetz, R. (2013)

On the Relevance of Security Risks for Cloud Adoption in the Financial Industry

In: Proceedings of the 19th Americas Conference on Information Systems (AMCIS 2013); Chicago, IL, USA

Category: Proceedings

Reference No.: 2013-2076

Lampe , U.; Miede, A.; Zöller, S.; Steinmetz, R. (2013)

On the Accuracy of Time Measurements in Virtual Machines

In: Proceedings of the 6th International Conference on Cloud Computing (CLOUD 2013); Santa Clara, CA, USA

Category: Proceedings

Reference No.: 2013-2075

Lampe , U.; Steinmetz, R. (2013)

QoS-Aware, Cost-Efficient Selection of Cloud Data Centers

In: Proceedings of the 6th International Conference on Cloud Computing (CLOUD 2013); Santa Clara, CA, USA

Category: Proceedings

Reference No.: 2013-2074

Siering, M.; Muntermann, J. (2013)

Credence Goods and Online Product Reviews: An Exploration of the Product Type Concept in the Social Commerce Era

In: Proceedings of the 19th Americas Conference on Information Systems; Chicago, Illinois, USA

Category: Proceedings

Reference No.: 2013-2064

Ruffing, P.; Siering, M.; Bassemir, M. (2013)

Corporate Disclosure Policies: Evidence from Open vs. Closed Conference Calls

In: 6th International Workshop on Accounting & Regulation; Siena, Italy

Category: Proceedings

Reference No.: 2013-2063

Alic, I.; Siering, M.; Bohanec, M. (2013)

Hot Stock or Not? A Qualitative Multi-Attribute Model to Detect Financial Market Manipulation

In: Proceedings of the 26th Bled eConference (Winner of the OUTSTANDING PAPER AWARD); Bled, Slovenia

Category: Proceedings

Reference No.: 2013-2062

Siering, M.; Ruffing, P. (2013)

Decision Support Systems and Unfiltered Information: Evidence From Conference Calls

In: Proceedings of the 21st European Conference on Information Systems; Utrecht, Netherlands

Category: Proceedings

Reference No.: 2013-2061

Siering, M. (2013)

All Pump, No Dump? The Impact of Internet Deception on Stock Markets

In: Proceedings of the 21st European Conference on Information Systems; Utrecht, Netherlands

Category: Proceedings

Reference No.: 2013-2060

Beck, R.; König, W.; Pahlke, I.; Wolf, M. (2013)

Mindfully Resisting the Bandwagon – IT Implementation and Its Consequences in the Financial Crisis

In: Policy Letter No. 10, 2013; Frankfurt am Main, Germany

Category: Miscellaneous

Reference No.: 2013-2054

Dernbecher, S.; Beck, R.; Weber, S. (2013)

Switch to Your Own to Work with the Known: An Empirical Study on Consumerization of IT

In: Proceedings of the 19th Americas Conference on Information Systems (AMCIS); Chicago, IL, USA

Category: Proceedings

Reference No.: 2013-2052

Seebach, C.; Beck, R.; Denisova, O. (2013)

Analyzing Social Media for Corporate Reputation Management: How Firms Can Improve Business Agility

In: International Journal of Business Intelligence Research 4(3), pp. 50-66

Category: Publications in scientific journals [Find it]

Reference No.: 2013-2051

Seebach, C. (2013)

Business Agility and Social Media - A Sensing Perspective

Category: Dissertation thesis

Reference No.: 2013-2050

Gomber, P.; Wolf-Haack, B.; Zimmermann, K. (2013)

Die Umsetzung der MiFID II in der deutschen Finanzindustrie

In: BIT - Banking and Information Technology

Category: Publications in scientific journals

Reference No.: 2013-2044

Lebedeva, O. (2013)

Trading Aggressiveness and its Implications for Market Efficiency

In: 16th SGF Conference 2013, Swiss Society for Financial Market Research; Zurich, Switzerland

Category: Proceedings

Reference No.: 2013-2041

Gomber, P.; Haferkorn, M.; Lutat, M.; Zimmermann, K. (2013)

The Effect of Single-Stock Circuit Breakers on the Quality of Fragmented Markets

In: Lecture Notes in Business Information Processing (LNBIP), 135, Eds.: F. A. Rabhi & P. Gomber, pp. 71-87; Springer, Berlin

Category: Publications in journals

Reference No.: 2013-2033

Haferkorn, M. (2013)

Humans vs. Algorithms - Who Follows Newcomb-Benford's Law Better with Their Order Volume?

In: Lecture Notes in Business Information Processing (LNBIP), 135, Eds.: F. A. Rabhi & P. Gomber, pp. 61-70; Springer, Berlin

Category: Publications in journals

Reference No.: 2013-2032

Siering, M.; Muntermann, J. (2013)

The Role of Misbehavior in Efficient Financial Markets: Implications for Financial Decision Support

In: Lecture Notes in Business Information Processing (LNBIP), 135, Eds.: F. A. Rabhi & P. Gomber, pp. 42-58; Springer, Berlin

Category: Publications in journals

Reference No.: 2013-2031

Siering, M. (2013)

Investigating the Impact of Media Sentiment and Investor Attention on Financial Markets

In: Lecture Notes in Business Information Processing (LNBIP), 135, Eds.: F. A. Rabhi & P. Gomber, pp. 3-19; Springer, Berlin

Category: Publications in journals

Reference No.: 2013-2030

Rabhi, F.; Gomber, P. (2013)

Enterprise Applications and Services in the Finance Industry

In: Lecture Notes in Business Information Processing (LNBIP), 135, Eds.: F. A. Rabhi & P. Gomber; Springer, Berlin

Category: Publications in journals

Reference No.: 2013-2029

Lampe , U.; Miede, A.; Lusa, T.; Schulte, S.; Steinmetz, R.; Dustdar, S. (2013)

An Analysis of Anonymity Side Effects in the Internet of Services

In: Proceedings of the Networked Systems 2013 (NetSys 2013); Stuttgart, Germany

Category: Proceedings

Reference No.: 2013-2026

Benthaus, J.; Pahlke, I.; Beck, R.; Seebach, C. (2013)

Improving sensing and seizing capabilities of a firm by measuring corporate reputation based on social media data

In: Proceedings of the 21st European Conference on Information Systems (ECIS); Utrecht, Netherlands

Category: Proceedings

Reference No.: 2013-2025

Beck, R.; Dernbecher, S.; Tönker, M. (2013)

Design and Evaluation of a Grid-in-a-Cloud-Solution

In: Proceedings of the 21st European Conference on Information Systems (ECIS); Utrecht, Netherlands

Category: Proceedings

Reference No.: 2013-2024

Gomber, P.; Haferkorn, M. (2013)

High-Frequency-Trading

In: WIRTSCHAFTSINFORMATIK, Vol. 55, Issue 2, pp. 99-102

Category: Publications in journals

Reference No.: 2013-2023

Westerfeld, H.; Blumenberg, S. (2013)

E-Government: Stand der Entwicklung und Zukunftschancen

In: Verwaltung 2030: Managementkonzepte fuer die Verwaltung von morgen; Hrsg.: Glock, Christoph; Broens, Michael; Wuerzburg

Category: Chapter in book

Reference No.: 2013-2019

Siering, M.; Pahlke, I. (2013)

Employee Empowerment with Computer Based Learning: An Empirical Investigation

In: Proceedings of the Internationale Tagung Wirtschaftsinformatik 2013; Leipzig, Germany

Category: Proceedings

Reference No.: 2013-2014

Siering, M.; Muntermann, J. (2013)

What drives the Helpfulness of Online Product Reviews? From Stars to Facts and Emotions

In: Proceedings of the Internationale Tagung Wirtschaftsinformatik 2013; Leipzig, Germany

Category: Proceedings

Reference No.: 2013-2013

Gomber, P.; Zimmermann, K. (2013)

Wertpapierhandel im Kontext des technologischen Wandels - der algorithmische Handel

Category: Chapter in book

Reference No.: 2013-2012

Haferkorn, M.; Zimmermann, K.; Siering, M. (2013)

The Impact of IT-Based Trading on Securities Markets

In: Proceedings of the Internationale Tagung Wirtschaftsinformatik 2013; Leipzig, Germany

Category: Proceedings [Find it]

Reference No.: 2013-2011

Muntermann, J.; Weber, M.; Wondrak, C. (2013)

Measuring IT System Value with entity-specific Factors influencing Process Runtime Efficiency

In: Internationale Tagung Wirtschaftsinformatik 2013; Leipzig, Germany

Category: Proceedings

Reference No.: 2013-2010

Gregory, R.; Beck, R.; Keil, M. (2013)

Control Balancing in Information Systems Development Offshoring Projects

In: Management Information Systems Quarterly (MISQ) (37:4), pp. 1211-1232

Category: Publications in scientific journals

Reference No.: 2013-2003

Dernbecher, S.; Beck, R.; Weber, S. (2013)

Does Cloud Computing Matter? An Analysis of the Cloud Model Software-as-a-Service and its Impact on Operational Agility

In: Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS 2013); Maui, Hawaii, USA

Category: Proceedings

Reference No.: 2013-1

Zickert, F.; Beck, R. (2013)

A Mapping Model for Assessing Project Effort from Requirements

In: Information Systems and e-Business Management (11:3), pp. 377-401

Category: Publications in scientific journals [Find it]

Abstract

Since the effort required to develop a system depends on its requirements, it is important to consider the resulting effort when deciding on the requirements. Miscalculating the effort may lead to requirements that cannot be implemented within given budget constraints. In order to support requirements engineers in calculating the effort resulting from the requirements they elaborate correctly, we develop a mapping model for assessing project effort from requirements (MMAPER) in this paper. MMAPER incorporates effort estimation into requirements engineering and thereby enables engineers to proactively assess project effort without demanding that they spend significant additional time on this task. MMAPER measures system size using function point analysis and assesses the resulting effort using the Constructive Cost Model 2. The theoretical underpinning of the methods stems from theoretical perspectives from which we derive theories of how requirements determine the resulting project effort. We also take into consideration that it is important to distinguish requirements of different size but also implemented in different contexts for estimating the resulting effort. We empirically evaluate the model using data from five case studies which we conducted with a financial services organization. The developed model provides very accurate effort estimations, across both controlled experiments and field applications.

Reference No.: 2013-1962

Beck, R.; Weber, S.; Gregory, R. (2013)

Theory-Generating Design Science Research

In: Information Systems Frontiers (15:4), pp. 637-651

Category: Publications in scientific journals [Find it]

Reference No.: 2013-1906